Marcus by Goldman Sachs
Savings Account
That Actually Saves.
Is your bank just storing your money?

Insight
People don’t believe Savings Account anymore.
The banking industry has collectively distorted the very definition of “savings” to its most base definition – hoarding, storing, simply preserving.
To the point that people don’t even believe anymore that they can actually make money from their savings.
Idea
Is your bank just storing your money?
Goldman Sachs is here to break that inertia and redefine what people should expect from their savings account, by giving them what they deserve –– a no-fee savings account that offers 5x more interest than the national average. So they can do more than just save their money.



/ / / Film :30 – Dusty Lady
/ / / Film :30 – Mattress Farm



Carousel
Dusty Lady
Carousel
Filing it Away
Canvas
Mattress Farm
Credits
GCD : Milton Correa & Jones Krahl
ACD: Joao Paz & Ian Going
Copywriter: Sean Sullivan